Real Data From Real People

We've been teaching keyword research for three years now. And honestly? The results speak louder than any marketing pitch ever could. These numbers come from our students who decided to share their progress with us.

What Students Actually Achieve

Look, we're not going to promise you'll double your traffic overnight. That's not how this works. But our autumn 2024 cohort saw some interesting patterns emerge after six months of applying what they learned.

Most students who stuck with the weekly exercises reported better understanding of search intent by month three. Some found their first low-competition keywords within the first month. Others took longer because their niches were more competitive.

78% Completion Rate

From our January 2025 cohort who finished all modules

Average 42% Improvement

In keyword targeting accuracy after program completion

6-Month Learning Curve

Typical timeframe to develop practical research skills
Student analyzing keyword research data on laptop

Switzerland Market Focus

Our students working with Swiss and European markets report steady progress in multilingual keyword strategies.

Stories From People Who Took The Course

We asked graduates to share their experiences. These are two people from different backgrounds who went through the program in late 2024.

Lars reviewing keyword metrics

Lars Bergmann

Freelance Content Writer
Before this, I was basically guessing which keywords to target. Now I actually understand why some articles get traffic and others don't. It took me about four months to really get the hang of competitive analysis, but that struggle was worth it. I'm landing better clients now because I can show them actual research instead of hunches.
Nina working on keyword analysis

Nina Müller

E-commerce Manager
I run a small online shop selling Swiss-made products. The course helped me understand what people actually search for versus what I thought they searched for. Two completely different things. My product pages get more relevant visitors now. It didn't happen overnight, but the gradual improvement kept me motivated.

The Typical Learning Journey

Everyone moves at their own pace, but here's what most students experience over six months. Some speed through, others take their time. Both approaches work.

Student reviewing keyword research progress on computer
1

Months 1-2: Foundation Building

You learn the tools and start identifying basic keyword patterns. Things feel overwhelming at first. That's normal. Most students start seeing their first small wins around week six.

2

Months 3-4: Pattern Recognition

This is where it clicks. You stop needing the checklists as much. Your research becomes faster, more intuitive. Students report this phase feels less like studying and more like practical work.

3

Months 5-6: Independent Application

You're creating your own strategies now. Some students stay in touch to share what they're discovering. Others just send us occasional updates about projects they're working on.

Matteo reviewing student feedback

Matteo Rossi

Lead Instructor

I started teaching keyword research back in 2022 because I kept seeing the same mistakes repeated online. People treating SEO like some mysterious algorithm puzzle instead of understanding what searchers actually want.

The most rewarding part? When students email me months later saying they finally understand why certain content works. Not because of tricks or hacks, but because they learned to think like their audience.

My teaching philosophy is simple: no shortcuts, no guarantees, just solid research methods you can actually use. Whether that takes you three months or eight months to master is up to your schedule and dedication.

Next Cohort Starts September 2025

We're opening registration in July for our autumn program. Same structured approach, same focus on practical skills. If you want to learn keyword research properly, we'll be ready.

View Program Details